Play Console vs a keyword rank tracker: what each one tells you
Play Console shows what people searched before installing. A rank tracker shows where you appear for each search, every day. Here’s how the two fit together, with examples of questions only one of them can answer.
Key takeaways
- Play Console: your real visitors, installs, conversion and the search terms that brought them.
- Rank tracker: your position for each keyword, per country, every day, and when it changes.
- Use both: Play Console to choose keywords, the tracker to watch them.
Disclosure: ASODrift is our product. We’ve tried to be fair about the other tools, including where they are the better choice.
| Question | Play Console | Rank tracker |
|---|---|---|
| Which searches brought installs last month? | Yes | No |
| What’s my conversion rate from search? | Yes | No |
| Where do I rank for “budget planner” in India today? | No | Yes |
| Did I drop out of the top 10 this week? | No | Yes, with an alert |
| Where does my competitor rank for my keyword? | No | Yes |
| What did my competitor change in their listing? | No | Yes, with a listing timeline |
How to use them together
- Open Play Console’s search terms and pick the ones that bring installs.
- Track those terms daily in a rank tracker, plus a few you want to win.
- When search traffic changes in Play Console, check positions in the tracker to see which keyword moved.
- After a listing change, watch positions weekly, then confirm the effect on installs in Play Console.
+Does Play Console show keyword rankings?
No. It shows search terms that brought visitors and installs, not your position for a keyword.
+Does ASODrift need access to my Play Console?
No. It reads public Google Play search results only.
Sources
Specifications and figures are as published by Google and the listed sources at the time of writing; check Play Console for the latest.
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